Self Tanner Body Lotion

The Fair to MediumSelf Tanners are perfect for people with pink or cool undertones, fair skin, or those looking for a very subtle tan. Not sure if this is you? You will likely want this formula if you burn easily, freckle, or see blue or purple tinted veins when you look at the underside of your wrist. 

The Medium to Dark Self Tanners are perfect for those with neutral, olive, or warm undertones or people looking for a deeper tan. If you tan really easily or if your veins are greenish or invisible when you look at the underside of your wrist, this is likely the formula for you. 


As always our dye free self tanners can be used by any skin tone, you’ll just need to pick your level of tan and which version works best with your gorgeous undertones to create your ideal tan!

The active ingredient in our self tanner is DHA, a sugar derivative that gives the top layer of the skin a bronzed glow.Non-GMO and overflowing with plant-based goodness. It’s backed up by a carefully selected combination of supporting ingredients, including organic aloe vera leaf juice (for luscious hydration), organic shea butter (for maximum moisturization), and organic pomegranate and cranberry extract (because who doesn’t love a bit of fruitiness in their self tanner?).

We can’t pinpoint the exact number of days – that will vary based on your application method, skin type, and how often you reapply. Many of our customers who have left self tanner reviews report that their tan lasted 5-7 days.

Uh-uh, no way. We never use parabens, phthalates, sulfates, artificial fragrances, or any other junk that has no business getting near your skin. And that rule applies to all our products, not just our self tanner. You can find a complete list of ingredients here:

Water, Organic Aloe Barbadensis (Aloe Vera) Leaf Juice, Organic Butyrospermum Parkii (Shea) Butter, Dihydroxyacetone (Sugar Beet Derived DHA), Cetyl Alcohol, Stearyl Alcohol, Organic Cocos Nucifera (Coconut) Oil, Glycerin (Vegetable), Organic Camellia Oleifera (Japanese Green Tea) Leaf Extract, Organic Punica Granatum (Pomegranate) Extract, Organic Hamamelis Virginiana (Witch Hazel) Extract, Organic Vaccinium Macrocarpon (Cranberry) Fruit Extract, Organic Simmondsia Chinensis (Jojoba) Seed Oil, Organic Argania Spinosa Kernel (Argan) Oil, Radish Root Ferment Filtrate, Cocos Nucifera (Coconut) Pulp Extract, Vanilla Tahitensis (Vanilla) Fruit Extract.

Our self tanner can provide great color, but it won’t protect you from the sun as it does not contain SPF ingredients. Make sure to keep up with your sunscreen routine no matter how often you use our tanner.

Our self tanner is filled with natural ingredients that are gentle on sensitive skin. However, with any new product, it’s always a good idea to do a test patch before using it on larger areas. Take a look through our self tanner reviews to find out how other customers with sensitive skin reacted – the response has been overwhelmingly positive.

As often as needed! Keep an eye on your tan, and when it starts to fade go ahead and reapply. Most customers find that their tan lasts about 7 days before fading, but if you notice a difference sooner, there’s no reason not to reapply.

Take the time to apply it right – exfoliate first, be generous with the amount you use, and use a self tanning mitt. We find that we can extend the life of our tan by sticking to warm (not hot) showers and by moisturizing daily.